Social analytics and insights for Yammer with Dean Swann and John White from UnlimitedViz

If you have dabbled in Yammer Community Management for more than 2 seconds, story you would have thought about, discount have been asked a question about how to measure the “success” / “ROI” / “Engagement” / “Reach” / <Insert vanity metric here> of your enterprise social network.  In this episode we are joined by Dean Swann (@sdeanswann) and John White (@diverdown1964) from UnlimitedViz — the company behind tyGraph.  We geek out about business intelligence and your Yammer network – not only why and how we can measure activity, advice but more importantly what actions we can take as community managers leveraging data to create more engaged communities.

Then we discuss the shift in analytics away from the built in graphs that were available in the original product, towards Yammer Analytics powered by PowerBI.

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